Re-imagining Migration is looking for an energetic entry-level Social Media Coordinator to work part-time with our team and help our social accounts improve reach and engagement. In this 10 hour a week, contract position, you will be responsible for conducting research on our target audience and designing social campaigns and a social media strategy that will help us reach our goals. Excellent communication skills are essential, as you will be working with to ensure cohesiveness in all the text, image, and video content created for our platforms.
Our ideal candidate will have previous experience in a similar role and a Bachelor’s degree in a relevant field. You should have an understanding of current best practices for multiple social networks, and experience using tools to monitor and measure the effectiveness of the campaigns you create.
Social Media Coordinator Responsibilities
- Adhere to the central messaging and themes of Re-imagining Migration. To get a better idea of these, please read the following pages:
– What is our Learning Arc?
– Learn about why we do this work
– Learn about our partners and broader network
- Create engaging content in text, image, and video format
- Design social media posts that will sustain the curiosity of readers and create a buzz around any new products or services
- Design newsletter content on Mailchimp.
- Collaborate with organization leadership on creating informative, attractive content
- Write articles and assist with curriculum when required.
- Research the preferences of the target audience
- Discover any current trends that may be applicable
- Develop, implement, and manage our strategy for each social media platform
- Measure all web traffic
- Monitor SEO
- Ensure maximum effectiveness by staying up-to-date with any changes on all social platforms
- Train co-workers on how to use social media in a beneficial way
- Ensure cohesiveness between coworkers on social platforms
- Collaborate with Sales, Marketing, and Product Development teams
- Report on online feedback and reviews from fans and customers
- Create an optimal schedule for posting, considering both customer engagement metrics as well as web traffic
- Oversee the layout of all social media accounts
- Suggest new methods to attract prospective audiences
- Suggest ways to optimize content
- Measure campaign success
- Stay on top of the current best practices and technologies for each social media platform
- Use social media marketing tools to improve efficiency and manage all accounts effectively
- Provide digital support to Re-imagining Migration fellows and partnering organizations – this includes corresponding via email as well as highlighting content on social media.
- Communicate with both industry professionals, peers, and social media influencers to create a strong social network
We are looking for a Social Media Coordinator with the following experience:
- Previous experience working as a Social Media Coordinator or in a similar role
- Knowledge and expertise with multiple social media platforms, including Facebook, Twitter, LinkedIn, and Instagram
- Previous experience doing audience research
- Knowledge of Google Analytics, keyword research, and SEO
- Ability to deliver creative text, image, and video content
- Familiar with marketing channels and online marketing strategies
- Familiar with web design and publishing
- Ability to grasp future digital technology trends and act on them proactively
- Ability to multitask
- Strong analytical skills
- Excellent communication skills
- Critical thinker
- Excellent time-management skills
To apply, send a resume and cover letter to Adam Strom (email@example.com)
About Re-imagining Migration
Migration has been an integral part of our experience since humans first walked on the earth; while it ebbs and flows over time, it is ubiquitous. As we have seen throughout history, in periods of mass migration, newcomers are often met with skepticism and distrust. Educating young people to learn to live with, work with, and respect our differences is essential for the survival of democracy.
Formal and informal educational settings are crucial spaces to help young people learn how to develop into active and informed members of their communities, negotiate differences and develop a lens to help them understand and respond to the changes, challenges, and opportunities that are a predictable part of the experience of migration.